How Appnovation Helped Videotron Expand Its Capabilities and Market Reach with Strategic Growth Initiatives with Drupal.
About the project
Videotron, a Canadian telecommunications provider, sought a digital partner to revitalize their online presence. After more than five decades of connectivity, they faced a pivotal challenge: their website lacked the modern polish and intuitive functionality expected by today's users. Hindered by cumbersome navigation, outdated systems, and inefficient processes, they struggled to deliver the seamless experience their customers deserved.
The Appnovation team executed a comprehensive overhaul, starting with a streamlined navigation structure that transformed user journeys. Leveraging the robust capabilities of Drupal CMS, we migrated critical assets, bolstering site performance and reliability. By implementing parallel workflows and establishing a Follow-the-Sun support model, we ensured uninterrupted assistance, 24/7. Our Managed Services Support Agreement guarantees minimal downtime and swift resolution of priority incidents. Furthermore, our focus on standardizing both backend structures and frontend visuals has resulted in a consistently engaging online experience.
Our partnership led to enhanced analytics and a first-class user experience. Videotron’s website now benefits from increased agility and reduced get-to-market time, providing a consistent and transparent user experience. Additionally, the site updates are now deployed with faster shipping times, ensuring that changes and improvements reach users more quickly.
Why Drupal was chosen
Drupal was chosen for Videotron's website overhaul due to its powerful capabilities in streamlining navigation, enhancing site performance, and ensuring reliability. Its flexibility allowed for the migration of critical assets and the standardization of both backend structures and frontend visuals, resulting in a consistently engaging online experience. Additionally, Drupal's ability to support parallel workflows and integrate with a 24/7 Follow-the-Sun support model made it the ideal choice for delivering the seamless, modern experience that Videotron's customers expect.
