Sector(s)

Team Members

d70rr3s, borja, anapicon, ejgodoy, mmembrive, gaizkagq, cabarriosnuevos, eaforero, yeison ruiz, patriciacb

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Organizations Involved

Naviera Armas Trasmediterránea is a leading maritime transport company in Spain, part of an experienced and prestigious group. It ranks among the top 20 global operators in cargo and passenger transport, providing extensive services between the Spanish mainland, the Canary Islands, Ceuta, Melilla, and various international routes. The company is dedicated to offering comfortable and efficient travel experiences, maintaining high-quality standards and safety.

Committed to innovation and continuous service improvement, Naviera Armas Trasmediterránea has developed an online platform allowing passengers to manage reservations effortlessly.

About the project

The primary goal for the project was migrating and completely redesigning the existing website to a new, modern CMS platform. This involved transferring all existing content and functionalities seamlessly, improving user experience, and optimizing internal processes.

Key challenges

  • Ensuring seamless data integration without loss or disruption, including reservations, route information, schedules, and general content.

  • Flawless integration with the existing booking system, enabling smooth user transactions.

  • Comprehensive SEO strategy during migration to maintain and improve organic visibility and prevent negative impacts on website traffic and rankings.

hiberus implemented an effective digital architecture combining Drupal and Next.js:

  • Drupal CMS: Managed structured content and landing pages using tailored components over a drag-and-drop system, offering flexibility and autonomy to administrative teams.

  • Next.js Front-End: Handled user interaction, directly interfacing with Drupal and real-time booking systems for streamlined operations.

Keys to Success

  • Real-time integration with the booking system, ensuring accurate, up-to-date data.

  • Headless architecture allowing Next.js to deliver high-performance, responsive user experiences.

  • Centralized content management via Drupal, simplifying site administration.

  • Visual and intuitive page design and customization.

  • Reservation modification functionality, improving customer experience by allowing easy booking adjustments.

  • Advanced multilingual management, providing personalized user experiences for international markets.

Conclusions

The collaboration between hiberus and Naviera Armas Trasmediterránea achieved remarkable outcomes, transforming the company's digital presence and significantly enhancing both user satisfaction and operational efficiency:

  • Increased online bookings through an intuitive, efficient platform providing real-time information.

  • Improved user satisfaction with a simplified, multilingual booking process.

  • Reduced administrative content management time, enabling greater focus on user experience improvements.

From a technical perspective, the project delivered significant advancements that positioned Naviera Armas Trasmediterránea as a digital leader within the maritime transport sector, enhancing operational effectiveness and user engagement:

  • Enhanced user experience with a modern, rapid interface.

  • Scalable, modular development ensuring easy adaptation and future expansion.

  • Accessibility practices implemented to meet inclusivity standards.

  • Advanced multilingual management supporting diverse international user needs.

At hiberus, we leverage our deep expertise in innovative technological solutions to achieve strategic alignment, drive continuous improvement, and ensure sustained success for each of our clients.

hiberus, we are different

Why Drupal was chosen

  • Structured Content Management: Drupal was selected as the main CMS by it's strong features for structured content and flexible page creation and efficiently management.

  • Real-time Booking Integration: Drupal, paired with Next.js, effectively integrates with internal APIs, providing real-time booking data.

  • Optimized User Experience: Next.js as the front-end framework enhanced performance, delivering rapid, responsive interactions to users.

  • Multilingual Support: Robust multilingual capabilities provided accessibility for international users, supporting spanish, english, and french.

Technical Specifications

Drupal version:

Key modules/theme/distribution used:

Why these modules/theme/distribution were chosen

  • Layout Builder: Easy design of page layouts without programming.

  • JSON:API: As the mainstream and easy-to-implement standard for headless solutions.