Sector(s)
Team Members
Project Team
Eric Hestenes
JH Partners is a forward thinking Private Equity firm focused on luxury brands. They redesigned their site in Drupal to more accurately communicate their unique and modern hands on approach to doing business. It was important that the design embodied a bold look that was striking, simple, and elegant.
JH Partners hired Chapter Three execute strategy, design, and development on their project. The project proved to be an excellent case study in how to make a site that does not look like a "Drupal" site.
About the project
The goals of the project were to:
- Improve the site's look and feel
- Improve site messaging and branding to distinguish the brand from the “typical” private equity firm
- Lay the CMS foundation for a blog and other consumer-related content
- Show credibilty that JH Partners “knows” eCommerce
Why Drupal was chosen
Drupal was chosen because it empowered JH Partners to manage their site long term with an affordable flexible CMS. Their existing site was a static HTML brochure site, which both looked out of date and was difficult to update.
Drupal was a natural fit since it was flexible enough to work for their immediate needs, and allow them to scale as they expanded their site over time.
Technical Specifications
Panels because of the performance optimization of chaching on a per pane basis and the versatility of allowing clients to edit their layouts long term.
Nodequeue allowed the clients to easily change the order of content such as "the list of team members" or "the list of projects" on a given page.
