Sector(s)

Team Members

aleksandar.boros.gyevi, darko_antunovic, gnikolovski, cukovic.milos, nadjapopovic

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Organizations Involved

Community contributions

1. Custom Modules:
Cheeseburger Menu: This module, specifically developed for Drupal 8, was adapted and enhanced for Drupal 10, providing a streamlined and intuitive navigation experience. It was shared with the community to help other developers implement similar solutions.
Promotion Module: Developed enhancements for the Drupal Commerce promotion module to support complex discounting and promotional rules, which were contributed back to the community.
SAP Integration: Created a custom module for seamless SAP ERP integration, ensuring real-time synchronization of products and orders. This module was made available to other developers facing similar integration challenges.

2. Patches:
Contributed several patches to existing modules such as Drupal Commerce and SOLR Search, improving their stability and functionality. These patches addressed bugs and added features that benefited the broader Drupal community.

3. Documentation:
Provided detailed documentation for all custom solutions, including integration guides for MailChimp and ERP systems, enhancing the resources available to the Drupal community. This documentation was designed to help other developers understand and implement these solutions efficiently.

4. Themes:
Developed and shared a custom theme optimized for eCommerce, focusing on performance and mobile responsiveness. This theme was tailored to meet the high standards of user experience expected by the German market.  

Create a unique online store specially designed according to the instructions of the Carters headquarters, with simple navigation and filtering to complete the purchase as quickly as possible. 

About the project

Challenges
The challenge was to make a good synchronization of the website with the stock, while taking into account that the local distributor YUGLOB has over 10 retail stores that share the same stock.
The next challenge was to create as close as possible a replica of the American and Canadian site adapted for the Balkan market. Although we had instructions, this would not be an easy task at all as it involved not only copying but also making compromises due to differences in the market.
It was also a challenge to synchronize the work and communication we did with the American team, the team from Serbia and with the people who developed the ERP system.

Solutions
We used the Promotion module from Drupal commerce
The site is connected to MailChimp via an API
Declarations are withdrawn via the ERP API
Synchronization of products and orders with the ERP system is done in real-time
Special sorting of products based on novelty and stock availability
Bank Intesa Payment Gateway integration
Intelligent collection of information about the child's age in compliance with GDPR standards

The results
The website represents the replica of the original USA site, adjusted for the Serbian market. Because of the 2.000 articles that are updated every few minutes, special attention is paid to product categories which drastically improve user experience. Website visitors can search by their kids' age, sex or the type of clothes they need. Also, the one-step checkout greatly simplifies the purchase process.  

Why Drupal was chosen

We already built one website for another brand and the logical choice by the client is to continue to work with us and Drupal CMS. Because Drupal has the commerce distribution we utilized that.  

Technical Specifications

Drupal version:

Key modules/theme/distribution used:

Why these modules/theme/distribution were chosen

Drupal Commerce: Provides a robust foundation for building an enterprise-level eCommerce site with essential functionalities for B2B transactions and diverse shipping options.

Cheeseburger Menu: Offers intuitive navigation for complex menu structures, enhancing user experience.

Blocks: Facilitates the modular organization of content, allowing dynamic placement of key content pieces.

Webforms: Essential for creating custom forms for contact, feedback, and order inquiries, enhancing customer interaction.

MailChimp Module: Integrates with MailChimp for seamless email marketing and customer engagement.