Sector(s)
Team Members
Project Team
Kanopi Studios
ACEEE
Building a sustainable future
ACEEE is a bi-partisan nonprofit that collaborates across industries to identify and scale efficient energy solutions and fight climate change. Their website shares information and resources, original research, and the results of collaborative projects.
The Problem
ACEEE needed to overhaul its website to allow the organization to serve its increasingly mobile audience. In addition, they were looking for ways to feature their extensive content resources so that users could more easily find what they needed. Their goals were to make content easier to access, offer a mobile-friendly experience, and increase the time spent on their site.
About the project
The Solution
Drupal 8 allowed Kanopi Studios to build a responsive site for ACEEE that helped showcase their story across devices. The new site is modular, providing flexibility and new ways to feature content and imagery. The Kanopi team used content filtering to help users find what they are looking for and navigate through the organization’s content-rich site.
Design process
User Experience
The site’s strategy focused on elevating recent and featured content, including ACEEE’s peer-reviewed resources. In addition, the Kanopi team streamlined the organization’s navigation to allow audiences to understand the full breadth of ACEEE’s work.
Design
Kanopi Studios created a mobile-first design that allowed ACEEE to include more visuals for higher-impact storytelling and an updated color palette to convey trust and stability and better communicate with their business audience.
Key features
Content filtering
Filtering was added throughout the site to provide users and easy way to find what they need by keyword, author, program or topic.
Events
The new site allows ACEE to share upcoming and past events, drawing attention to important details like registration, accommodations, speakers, and sponsor logos.
Topic pages
Topic pages allow ACEEE to highlight key issues and break them down into digestible sections with images.
The result
34.3% increase in total users
34.66% increase in new users
25.17% increase in total sessions
Why Drupal was chosen
ACEEE’s previous site was on Drupal 7. Since ACEEE was familiar with the platform, they had a smooth transition to Drupal 8.
Technical Specifications
Drupal version:
Key modules/theme/distribution used:
- Pardot Integration: ACEEE was using Pardot as their existing CRM. The Kanopi team worked to integrate it with Drupal 8 for a seamless user experience.
- Paragraphs Module provided additional content flexibility.
